the straits times revamp

The Straits Times underwent a major revamp as it celebrated it’s 170th anniversary. Prior to this revamp, Singapore Press Holdings held a trade event at Grand Hyatt’s Grand Ballroom for the respective advertisers.

Customised exhibition panels were built and situated along the entire stretch of the reception area.

A 3 minute long panoramic display opening animation was also created and flashed across the entire ballroom’s white wall followed by various keynote presentations and more panoramic display animations.